5 Secrets to Make Your Custom Perfume Boxes Flawless
In the 17th century, the use of fragrance became common and now it’s a complete market. According to Statista, only in New Zealand, the capital share of perfume is of the amount of US$ 170.60 in 2023 and it is growing continuously by 5.13 %.
Are you still thinking, why you cannot get a robust share of the perfume market segment? While you know that your perfume is enticing but it’s not picked up by the customers from the retail shelf. It’s time to upgrade your perfume packaging to get your desired annual sales. Here are five secrets that will make your perfume a magnet for your customers by using stylish custom perfume boxes. Let's discuss them in detail.
1. Elegant Designs of Perfume Boxes:
It is critical to choose the design & shape of your packaging that is most desirable for your customers. In order to achieve that you need to conduct a controlled experiment on the fragment of your targetted audience. That will help you to profoundly analyse their interests, emotions, and intent.
For instance, if the intent of the audience is to buy luxury perfume with futuristic designs, use rigid boxes because they enhance the value of the perfume. On the other hand, if your customer is more inclined to eco-friendly packaging, Kraft is the best option for you.
2. A Powerful Tool to Promote Brand Value:
Custom perfume boxes are a powerful way to represent your brand's core values and identity. The most luxurious brands use rigid boxes for their perfume packaging such as Gucci, Chanel, Versace, and Givenchy. As rigid boxes are more luxurious than the other packaging material so they are giving the message to their customers that they are purchasing something valuable.
On the other hand, if you are targetted the audience who are looking for affordable perfumes. You can use cardboard boxes with eye-catching designs like infinity perfumes NZ.
3. Perfume Packaging with Gift Worthiness:
A remarkable fragrance incites the feeling of royalty and specialty in anyone that makes it a unique product for offering as a gift. On the same line, choose custom perfume boxes that appear elegant and stylish to be used as a gift easily.
4. Luxury with High Protection:
Most of the perfumes come in glass bottles that are brittle and fragile. You need to choose a packaging material that is hard enough to give them protection during transit or secure them from any damage on the retail shelves. Rigid perfume boxes or corrugated boxes are the best options to safeguard them from any damage.
5. Elevate Customers’ Unboxing Experience:
Custom perfume boxes help to elevate the customers' unboxing experience. It helps in building a positive perception of your perfumes in their mind. They will share the experience with their family and friends that will aid you in achieving the virility of your brand.
Final Thoughts:
Custom perfume boxes can be customised to any size, shape, and design according to the need of your brand. Choose the best packaging company for your boxes because they are important to build your brand identity. Emenac Packaging New Zealand has a strong portfolio and expertise to offer you premium quality custom packaging boxes with free shipping and design assistance.