Packaging 101: How to Select the Perfect Packaging Material

The major objective of packaging 101 is to protect and market your product. First of all, the high quality of packaging makes freight and transportation trouble-free and ensures a good shelf life for your products. Secondly, yet no less essential, the packaging of your product is supposed to make the right impression of your product to attract the right audience towards it. The right packaging materials are those that function as means of durable protection and remarkable presentation of your brand’s precious products.

Factors Influencing Packaging Material Selection:

For this reason, making a smart packaging material selection is very influential for the success of your product in the market. Before the customers get in touch with the actual product, it is the packaging quality and presentation that woos them in your brand’s favor. Making a meaningful choice of the best packaging for products is not child’s play, as there are a couple of factors that should be considered when selecting the right packaging material for your products. Let’s check out what those factors are:

1. The Nature of the Product:
2. The first thing you need to consider is what type your product is: if it is solid or liquid, or whether it is hazardous.
3. The weight of the products should be contemplated when deciding on the packaging material for your products. For example, kraft paper packaging boxes are a poor choice for heavy items.
4. The fragility of the products should also be cautiously kept in mind when choosing the right packaging material. Prefer corrugated or rigid packaging boxes depending on the fragility of the products.
5. Strength and Durability:
6. A compression test is a method used to assess the strength and durability of different packaging materials under compression or pressure. Cardboard is one of the most accepted packaging materials presently because it is lightweight, strong, as well as resilient. Therefore, it offers excellent protection for almost all goods.
7. The Edge Crush Test (ECT) is used to measure how much force the edges of a corrugated box can take until its ridges get flattened. An experiment showed that corrugated boxes which have an ECT rating of 32 can hold up a stack of almost 30 kg.
8. Sustainability:

Sustainability enhances the refinement of the lives of the present generations, all the while protecting the ecosystem and preserving natural resources for generations to come.Sustainable packaging is a fundamental part of the circular economy, which is an economic system centered on the reuse and regeneration of materials or products in an eco-friendly manner.

Eco-friendly packaging refers to packaging that is manufactured from materials synthesized using negligible impact on energy utilization or natural resources. Corrugated cardboard packaging along with kraft paper packaging is among the most sustainable packaging materials, as it is made from wood pulp and therefore is biodegradable.

Cost and Efficiency:

Packaging relays your branding and offers security for your products in transportation. It is often the foremost connection between your consumers and your products. But that certainly does not mean that it has to be expensive!

Low-cost packaging doesn't have to be a ruinous thing if you know where to look. Custom mailer boxes, paperboard boxes, and corrugated boxes are all economically reasonable packaging preferences, that can protect your product as well.

Materials in Depth:

            There are various types of packaging materials. It is best to know well about packaging materials before you choose the right choice for your products.

Kraft Paper Packaging Boxes:

The most sustainable out of all packaging material choices kraft paper is crafted from wood pulp, which is renewable. It is also biodegradable and can also be recycled. Kraft paper has a strong resistance to heat and high durability, making kraft paper packaging boxes ideal for transporting delicate goods like jewelry or hand-crafted items. It is also popular when it comes to packaging boxes for soaps.

Cardboard Packaging Boxes:

Also known as paperboard packaging boxes, these are manufactured by compressing moist fiber together. These moist fibers are usually cellulose pulp obtained from wood or grasses. The principal purpose of cardboard packaging boxes is to shield products that need to be warehoused and shipped. These are a great choice as shipment boxes.

Corrugated Packaging Boxes:

Corrugated Packaging boxes are constructed of at least three layers; the two outer layers comprise linerboard, and the inner layer is fluted (has ridges or waves). Corrugated boxes keep goods protected in the course of long-distance shipping as well as handling. These are also popular as subscription box packaging.

Rigid Packaging Boxes:

Rigid cardboard packaging boxes of durable paperboard. These boxes are available in a superabundance of colors, designs, and embellishments. Rigid cardboard packaging boxes radiate lavish and luxurious vibes. These are the sturdiest type of packaging boxes, usually used to package luxury products like smartphones and gift sets.

Concluding Remarks:

Now that you have a complete understanding of the science of choosing the best packaging material for your products, it will be easier to make a choice. But, if you are still confused as to what would be the premium choice for packaging your goods, our team at Emenac Packaging, New Zealand is ever-ready to help provide solutions to all your queries. Not only that we have a plethora of finishing and designing options to choose from, and we also deal in wholesale custom printed packaging boxes.